One Important Skill to Master as an INFJ Business Owner
The distraction is real. I can bet no matter what you’re doing: working on a new project, researching for a new idea, simply doing your day to day tasks, you’re getting distracted in one way or another.
As an INFJ, I’m not talking about external distractions – although they do play a part. I’m talking about the internal monologue you have going on in your head while you’re trying to focus.
It’s loud, it’s constant and it’s a royal pain in the ass. As an INFJ business owner, this inner voice has made simple tasks take longer, stopped harder tasks in their tracks and lead me to go down a social media rabbit hole full of comparison.
So, as creative, idealistic, value-driven and sensitive INFJ business owners, I believe there’s one skill we can master to take control of our business lives. Oh, and do better work too!
Deep work for the INFJ business owner
If you’re anything like me, you remember a time when you were young and free from technology. You’d be left to your own devices with paper and crayon in hand, creating whatever your amazing and unrestricted imagination came up with.
Fast forward to right now and I bet you’re constantly connected. Without a moment to truly feel bored, or hear your own thoughts, your creativity has to be dragged out of you.
Sounds pretty sad, doesn’t it? But I’m betting it’s true.
We live in a world filled with information and possibility, but it’s this that can lead to information overload for many INFJs.
Deep work, a concept illustrated by Cal Newport, is the ability to focus without distraction. To create, write, build and problem solve without anything getting in the way.
Easier said than done, right? Well, let’s dive a little further into how we can accomplish this as INFJ business owners.
How to master deep work
The following are some strategic tips to get you practising deep work.
Set out time to do it
Deep work can only happen if you make time for it. This seems really obvious but due to the nature of this type of work, you need to plan for it to happen.
This means that if you have a big project you want to work on, an article or book you need to write, or you simply want some thinking time – then you need to schedule it in. Distractions will pop up if you’ve not planned and removed them before they get the chance to distract you.
Here are some tips when you’re planning your deep work session:
- Plan a day or time free from deliveries, phone calls or other people
- Pick a space to work in which doesn’t need cleaning or tidying. In fact, the less ‘stuff’ to distract you, the better
- Remove social media from your phone or put it on mute. Better yet, turn it off
- Know what you’re going to do ahead of time
- Tell other people what you’re doing so you’re not disturbed
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Make it fun
We get so lost in the day to day tasks we set out for ourselves that we forget the fun side of creation. Remember those childhood days full of imagination? It’s time to bring those back and implement them into your deep work.
Find out what works best for you. What could be the most enjoyable way to work on a project with no distractions? Could you:
- Ditch digital and work with pen and paper
- Pull out something even more creative like paints and work that way
- Do deep work while on a walk or travelling
By making deep work more enjoyable, you’re more likely to embrace and look forward to it. Plus, the best ideas always come when you’re having fun.
Stop researching and trust your intuition
We’re constantly researching and looking for inspiration online. It has become a natural reaction when thinking of an idea to immediately research it before developing it without distraction.
The result of this research usually warps an initial idea, into something influenced by others. There’s nothing inherently wrong with this, but by ignoring your own ideas and development and opting for the ideas of others, you’re flooding your mind with noise. There’s nothing worse than this for an INFJ.
As an INFJ business owner, it’s so important to create without distraction. If we use alone-time to its fullest, master a skill like deep work and create work which fuels and inspires us, that’s when we thrive.
You might also like:
- Introverts in Business. The Secret Sauce for Success
- What it really means to create value for customers and your audience
- How I Intend to Create a Minimalist Business
Are you an INFJ business owner? How do you work best? Leave your thoughts in the comments and let’s share!